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Bausch & Lomb

Today, Bausch & Lomb is the world's leading specialist in Soft Contact Lenses.

Bausch & Lomb has been in the eye care business since 1970s. Today it is the world's leading specialist in Soft Contact Lenses, and provides total vision care solutions for millions of customers in 120 countries worldwide.
Bausch & Lomb was the first Trans National Company to launch world-class soft contact lenses and lens care products in India.

Since 1992, B & L has been single handedly developing the vision care market in India through consumer education and practitioners support activities to upgrade contact lens practice and management skills. Bausch & Lomb has a state-of-the-art manufacturing facility in India. The ISO 9002 certified plant, located in Bhiwadi, Rajasthan, is the only integrated manufacturing facility in the B & L family worldwide, which produces sunglasses, contact lenses, spectacle frames and lens care solution, all under one roof.

In this plant the contact lenses are manufactured by spin casting. This process ensures that the lenses are ultra thin, have a smooth optical surface, higher oxygen permeability and higher reproducibility. In addition, the plant also manufactures sterile lens care solution. This plant has been primarily set-up for India and the SAARC market, but also exports to Europe and Asia.

The contact lenses that it manufactures and distributes in the country are:

Standard Soft Contact Lenses

B & L Soft contact lenses, unlike conventional lenses are spun-cast from one drop of pure polymer by a computer controlled process. They weigh less than a dewdrop and wrap around the eye, reducing the possibility of dust particles getting under the lens.

Optima Colors

Optima color is a collection of Coloured Soft Contact Lenses. The lenses are available in seven alluring colours to change the colour of the eye and match with the current 'trendy' looks. The range includes, 'Voila Violet', 'Trendy Topaz Blue', 'Gloria Green Ocean', 'Belle Blue', 'Greta Gray', 'Helluva Hazel' and 'Gorgeous Green'.

Optima Torics

Optima Toric Soft contact lenses are specially designed and manufactured to incorporate cylindrical power for correction of astigmatism. Only specially designed Optima Torics are able to provide optimum vision in such cases.

These Contact Lenses can be purchased from any optician shop in the city.

Text: Rahul Surkund


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